At Flight Centre, we use cookies to identify a visitor’s browser, to anonymously track visits or to enhance the experience of the website.
We use both session ID cookies and persistent cookies. A session ID cookie expires when you close your browser. A persistent cookie remains on your hard drive for an extended period of time. When a visitor revisits the website, we may recognize the visitor by the cookie and customise the visitor’s experience accordingly. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file.
If you reject cookies, you may still have access to our website, but your ability to use some areas of our website, such as contests or surveys, may be limited.
We employ a software technology called clear gifs (a.k.a. Web Beacons), that help us better manage content on our website by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. The customer’s personal information is not collected or transmitted via clear gifs. We do not tie the information gathered by 3rd party clear gifs to our customer’s personal information.
| Smartly (Social Media) | Smartly is an automation software platform that allows marketing teams to seamlessly create and optimise social advertising, saving time and improving efficiencies. For further information about Smartly, please visit https://www.smartly.io/ and for details of Smartly Cookie Policy, please visit https://www.smartly.io/cookiepolicy. |
| SA360 or Double Click (Google Search) | Search Ads 360 (SA 360) is Google’s advanced search management solution that allows businesses to access multiple ad accounts and campaigns, across multiple search engines, in one integrated interface. For more information visit https://marketingplatform.google.com/about/search-ads-360/. |
| Facebook is an advertising platform that targets ads to users based on their location, demographic, and profile information. For further information about Facebook, please visit https://www.facebook.com/business/ and for details of Facebook’s Cookie Policy, please visit https://www.facebook.com/policy/cookies/. | |
| Google Ads – we currently have tags down on site for events that occur here | Google Ads is Google’s online advertising platform where advertisers pay to display advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users. For further information about Google Ads, please visit https://ads.google.com/intl/en_au/home/ and for details of Google Ads Cookie Policy, please visit https://policies.google.com/technologies/ads |
| Salesforce (Email marketing) | Salesforce is a customer relationship management solution that brings companies and customers together utilising a CRM platform that gives marketing, sales, commerce, and service departments a single, shared view of every customer. For more information about Salesforce visit https://www.salesforce.com/au/ and for details on Salesforce’s Privacy and Cookie Policy, please visit https://www.salesforce.com/au/company/privacy/. |
| Optimizely | Optimizely is an experimentation platform, enabling businesses to deliver continuous experimentation and personalisation across websites, mobile apps and connected devices. For more information about Optimizely visit https://www.optimizely.com/anz/ and for details on Optimizely’s Privacy and Cookie Policy, please visit https://www.optimizely.com/anz/legal/cookie-policy/. |
| LinkedIn Advertising is a suite of marketing solutions that helps connect brands with influential professionals. For more information on LinkedIn Advertising visit https://business.linkedin.com/marketing-solutions/ads and for details about LinkedIn’s Cookie Policy, please visit https://www.linkedin.com/legal/cookie-policy | |
| Campaign Manager | Campaign Manager is a web-based ad management system for advertisers and agencies that manages digital campaigns across websites and mobile and includes ad serving, targeting, verification and reporting. For more information on Campaign Manager visit https://support.google.com/dcm#topic=2758513. |
